'Pakistan is ahead', the story of 'Meme War' that even Indians recognize
'Pakistan
is ahead', the story of 'Meme War' that even Indians recognize
Whenever
tension on a border around the world has darkened public sentiment, culture,
art, literature and humor have played a bridge role in keeping humanity
connected.
During the First
and Second World Wars, cartoons, satirical poems and street theaters eased
public anxiety, while soldiers participating in the war tried to reduce mental
stress through music and sketches.
In the
subcontinent, culture has often kept humanity alive in tense situations. During
the 1971 war, comedy programs on television in Pakistan and satirical dramas on
Radio Pakistan made the public laugh and reduce bitterness. In India, poets,
writers and filmmakers also tried to spread messages of love and brotherhood.
During the
fears of a possible war and the tension of the situation, Pakistani comedian
Moin Akhtar tried to reduce the bitterness in the environment through humor in
his early career. Similarly, in India, the famous poet Rahat Andori also spread
the message of love and peace in his poetry.
Rising
tension between Pakistan and India and the ‘war’ of memes
Recently, an
attack took place in the Pahalgam area of Indian-administered Kashmir in
which several people were injured and killed. Indian media and government
statements immediately blamed Pakistan for the attack, after which the
diplomatic confrontation between the two countries intensified.
As the
atmosphere became more tense with official statements and media reports, the
Pakistani public expressed their reaction through memes on the internet. One
user on social media wrote, “Salman Khan’s wedding will be on Nida Yasir’s show
in Pakistan.”
Another
account shared a meme and wrote, "Keep the war near my house, mom has
forbidden me from going out of society."
The storm of
memes in Pakistan was so intense that memes made in Pakistan were also shared
in India, as shown in this meme, "Give India water, soap has run out of my
eyes."
In another
post, a Pakistani user wrote, "We don't fight outside the cast."
Mehreen
Saqib writes, "Fighting at night is very hot during the day."
In another
video, a user shared a video with a picture of an Indian pilot on a paper plane
and said, "Indian plane seen in Pakistan."
While these
memes went viral in Pakistan, they also spread all over the world, including
India, to the point where many Indian users were even seen saying, ‘What a
frivolous and ridiculous nation this is, please someone shut down their
internet.’
This trend
has been going on in Pakistan for the past few days and has been welcomed not
only by the general public but also in political circles. Yesterday, Pakistan’s
Federal Information Minister Attaullah Tarar, while talking to private TV
channel Geo News, said, ‘Our meme game is very high. The memes that are being created
in Pakistan show how calm we are that we know that we are in safe hands and our
Pakistani forces are powerful forces. Pakistanis have also excelled in the meme
game. I salute everyone for this too.’
As one user
wrote here, ‘We won the meme war.’
These memes
not only serve as a means of venting the anger of the Pakistani people, but are
also acting as a collective psychological ‘ventilation’ under the pressure of
political tension.
Are memes a
new weapon of cultural diplomacy?
The question
arises, are memes just for fun or can they really soften relations at a
cultural level?
Memes are
fundamentally a part of modern public expression. They often help to turn the
bitterness present in conflicts into a softening one, provided that it avoids
the expression of war madness.
Urdu News
spoke to some active memers on the Internet who believed that ‘humor and humor
in the form of memes keep the path of dialogue open instead of inciting public
hostility.’
Although
official statements and the media play the drums of war, the ‘meme war’ on
social media suggests that the general public may have now moved beyond the
full-blown war narrative.
Many people
believe that memes are, on the one hand, a mirror of current tensions, and on
the other hand, they can also become a silent attempt at cultural resistance
and peace.
Perhaps in
today’s digital age, memes are not only an expression of public sentiment but
also the beginning of a new kind of cultural diplomacy.
Um
During the First
and Second World Wars, cartoons, satirical poems and street theaters eased
public anxiety, while soldiers participating in the war tried to reduce mental
stress through music and sketches.
In the
subcontinent, culture has often kept humanity alive in tense situations. During
the 1971 war, comedy programs on television in Pakistan and satirical dramas on
Radio Pakistan made the public laugh and reduce bitterness. In India, poets,
writers and filmmakers also tried to spread messages of love and brotherhood.
During the
fears of a possible war and the tension of the situation, Pakistani comedian
Moin Akhtar tried to reduce the bitterness in the environment through humor in
his early career. Similarly, in India, the famous poet Rahat Andori also spread
the message of love and peace in his poetry.
Rising
tension between Pakistan and India and the ‘war’ of memes
Recently, an
attack took place in the Pahalgam area of Indian-administered Kashmir in
which several people were injured and killed. Indian media and government
statements immediately blamed Pakistan for the attack, after which the
diplomatic confrontation between the two countries intensified.
As the
atmosphere became more tense with official statements and media reports, the
Pakistani public expressed their reaction through memes on the internet. One
user on social media wrote, “Salman Khan’s wedding will be on Nida Yasir’s show
in Pakistan.”
Another
account shared a meme and wrote, "Keep the war near my house, mom has
forbidden me from going out of society."
The storm of
memes in Pakistan was so intense that memes made in Pakistan were also shared
in India, as shown in this meme, "Give India water, soap has run out of my
eyes."
In another
post, a Pakistani user wrote, "We don't fight outside the cast."
Mehreen
Saqib writes, "Fighting at night is very hot during the day."
In another
video, a user shared a video with a picture of an Indian pilot on a paper plane
and said, "Indian plane seen in Pakistan."
While these
memes went viral in Pakistan, they also spread all over the world, including
India, to the point where many Indian users were even seen saying, ‘What a
frivolous and ridiculous nation this is, please someone shut down their
internet.’
This trend
has been going on in Pakistan for the past few days and has been welcomed not
only by the general public but also in political circles. Yesterday, Pakistan’s
Federal Information Minister Attaullah Tarar, while talking to private TV
channel Geo News, said, ‘Our meme game is very high. The memes that are being created
in Pakistan show how calm we are that we know that we are in safe hands and our
Pakistani forces are powerful forces. Pakistanis have also excelled in the meme
game. I salute everyone for this too.’
As one user
wrote here, ‘We won the meme war.’
These memes
not only serve as a means of venting the anger of the Pakistani people, but are
also acting as a collective psychological ‘ventilation’ under the pressure of
political tension.
Are memes a
new weapon of cultural diplomacy?
The question
arises, are memes just for fun or can they really soften relations at a
cultural level?
Memes are
fundamentally a part of modern public expression. They often help to turn the
bitterness present in conflicts into a softening one, provided that it avoids
the expression of war madness.
Urdu News
spoke to some active memers on the Internet who believed that ‘humor and humor
in the form of memes keep the path of dialogue open instead of inciting public
hostility.’
Although
official statements and the media play the drums of war, the ‘meme war’ on
social media suggests that the general public may have now moved beyond the
full-blown war narrative.
Many people
believe that memes are, on the one hand, a mirror of current tensions, and on
the other hand, they can also become a silent attempt at cultural resistance
and peace.
Perhaps in
today’s digital age, memes are not only an expression of public sentiment but
also the beginning of a new kind of cultural diplomacy.
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